October 27, 2011

Perhaps you've worked with, at, or in spite of a PR agency -- or maybe you've never considered what getting that nth hour press mention entails. If you've ever wondered about the day-to-day goings on of a communications agency like PlainClarity Communications, this recent post on Ragan's PR Daily hits […]

October 27, 2011

David Bacco, our newest client, is a heckuva artisan. He's a San Diego-based chocolatier who uses a rigorous approach to making some of the best chocolate we've ever eaten. As the holidays approach, it's tempting to wow food-loving family and friends with imported Belgian truffles and the like, but we're […]

September 6, 2011

We love working with the hard-working crews that fuel the well-oiled machines that are San Diego TV stations. Over the years, we've gotten to know producers, reporters and camera people well, so when we bring clients on, it often feels like a mini reunion. This morning, we had the honor of […]

June 30, 2011

You’ve come out with a new product or service and are convinced it’s the best thing since sliced cheese and apple pie. You’ve hired a PR company to help get you traction — or you've gone it alone — and you’ve already garnered a few glowing reviews. Then the tides […]

May 31, 2011

You've spent your hard-earned money in hopes of bringing in new clients or customers via Groupon, Living Social or one of the other myriad daily deal sites that exist. Or you own a restaurant and are about to take part in your area's Restaurant Week — or are now offering […]

May 4, 2011

While public relations isn't rocket science, it's also not a cakewalk. It takes considerable research, planning and wisdom to execute a good public relations and marketing plan. And by wisdom, I also mean common sense. Before your first visit to a new doctor, accountant, lawyer or anyone else you plan to […]

April 14, 2011

Words are powerful. They instigate heartache and tragedy; they catalyze joy and love. Choose yours carefully, then use them boldly. There’s also power in reframing your words. […]

April 12, 2011

I attended the final day of the annual ASNE (American Society of News Editors) conference, held last weekend in San Diego. Sure, there was a continental breakfast, but the croissants weren’t the main draw. Bestselling author Daniel Pink was a key speaker. A former speechwriter for Al Gore, his own […]

April 4, 2011

When Martha Reeves & The Vandellas belted “Nowhere to run to, baby, nowhere to hide” they clearly weren’t singing about the Internet, yet the advent of the web decades later legitimized the claim. The internet leaves us exposed. Nowadays, we’re asked to divulge considerably more about our personal—and professional - brand […]

April 1, 2011

We named our business PlainClarity because we attempt both in writing, PR and web design and development. Today, I’m focusing on the former. Writing succinctly is an art I challenge you to practice often. (That sentence could have read “Writing succinct copy is an art that I challenge you to […]